Using Social Media to Bolster Opioid Use Prevention
Their use has become the No. 1 health care crisis confronting New Jersey with a drastic surge in heroin and opiate abuse. In 2021, there were 3,124 suspected drug deaths, according to the state attorney general’s website, and 2,892 in 2022. The group seeks innovative ways for prevention, as current initiatives are ineffective. The group’s study provides a new approach to opioid prevention by identifying with the adolescents’ perspective, and what they believe is important to help prevent opioid use. This will inform the development of a social media intervention (content, format, and delivery).
For more information: NJCARES: A Dashboard of Opioid-Related Data and Information
Co-Investigator: Amy Jordan, Professor and Chair, Library and Information Science
| Project Team Members | Position | School |
|---|---|---|
| Cynthia Ayres, Principal Investigator | Associate Professor | Rutgers School of Nursing–Camden |
| Mary Wunnenberg, Co-Investigator | Clinical Assistant Professor | Rutgers School of Nursing–Camden |